Well it’s that time of year again. As we close out 2018 and look forward to ringing in another new year, we thought we’d pause a little to reflect on all the awesome content that the By the Numbers blog by VetSuccess has turned out! We welcomed some new authors and tackled several topics of great interest to our veterinary community. I’d like to take a moment to thank all the authors on the By the Numbers blog. You’ve made some amazing, informative, thought-provoking contributions and thanks to you, our readership continues to grow. In fact, we’ve seen a whopping 143% increase in blog pageviews 2018 vs. 2017!
2018 highlights —our 5 most read blog posts written in 2018
Working back from #5 to our most popular blog of the year, let’s take a look at the top 5 blogs that were written in 2018. If you didn’t catch them the first time around, now’s your chance. Even if you read them before, you may want to take a few minutes to review this great content again or share with colleagues who may enjoy it. Drumroll please…
#5 – How a Great Veterinary Receptionist Can Support Your Success
What does your front desk say about your practice? Meeting and greeting aside, veterinary receptionists play an essential gatekeeping, compliance and sales role. In this post, Vet2Pet founder and CEO Dr. Stacee Santi asks: is your front desk rising to the task?
#4 – Fifty Shades of Fees: Pricing Products or Services in your Veterinary Practice
To increase fees or not to increase fees? Well-known management consultant and author of the Well-Managed Practice Benchmarks Study, Denise Tumblin, CPA shares advice on how to use quarterly fee reviews, frequently used fee codes and fee consulting services to your advantage when making pricing decisions.
#3 – How to Conduct Engagement Surveys to Reduce Unwanted Turnover (Part 1 of 2)
Hospital administrator and practice management consultant Ben Spinks introduces us to a unique way to help decrease staff turnover—engagement surveys. Replacing staff members can cost anywhere between 16% and 21% of a given team member’s annual salary, so it’s important to know how engaged your employees are. In this post, Ben reveals 8 best practices and “how-to’s” to ensure your survey gives you valuable insight into how your employees feel about your practice.
#2 – 2 Ways to Increase Profitability in Your Veterinary Practice
You have two options when it comes to increasing your bottom line—focus on expense management or focus on increasing revenue. Which one is right for your practice? Practice management consultant Brandon Hess walks us through two scenarios designed to guide practices in making the right choice, as well as three ways to get a better handle on cost of goods (COGS).
And the #1 blog of 2018 with the highest number of page views ever on the By the Numbers blog:
#1 – How to Use Stay Interviews to Reduce Unwanted Turnover
Consultant Ben Spinks scores two top five blogs for 2018, both dealing with the topic of decreasing staff turnover. Stay interviews are designed to provide an opportunity for the supervisor to learn more about a team member, and what will keep them at the practice. The team member sees that the supervisor really cares; a true win-win. Read this post for stay interview best practices and recommended questions to ask.