Meet the Team

Our diverse team of experienced professionals is passionate and pumped about what we do, and committed to helping your practice achieve greater success!

Take a moment to click on each team member’s photo to learn a bit more about what makes each of us tick. And tock.

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Leadership

Our Team: Martin Traub-Werner

Martin Traub-Werner

Founder (VetSuccess)
VP & GM, Data & Platform Technologies (Vetsource)

Martin Traub-Werner

Martin dressed up as a businessman for Halloween when he was seven. Since then, he’s spent almost 40 years refining his skills and honing his craft. Today he’s a dedicated owner/operator focused on providing the most value he can to his clients and colleagues.

Martin graduated from Cornell with a Masters degree in Strategic HR Management and he’s worked in a number of different industries for many large Fortune 500 companies and small businesses. Since 2010 Martin has been dedicated to the veterinary industry and in 2013 founded VetSuccess. VetSuccess is dedicated to unlocking the value of veterinary practice data for the industry. He has presented at national veterinary conferences and regularly speaks to veterinarians and practice managers about practice data and practice management and is a member of the VHMA and VetPartners.

When not on duty, you’ll find Martin on a spin bike or in his kitchen cooking up a storm for his family and friends.

Katie McClean

Katie McClean

Managing Director

Katie McClean

When Katie was in first grade, she joined Girl Scouts. Two weeks in, she told her parents she wanted to quit. When they asked her why, then six-year-old Katie replied: “It took us two weeks to complete a project I could have finished in two days!”

Katie has always found satisfaction from establishing efficient processes. As head of operations at VetSuccess, this serves her well.

She also loves people, claiming they give her energy. When working closely with veterinary practice groups, managing the VetSuccess client services team, answering client questions and educating key accounts on VetSuccess products, you’ll find her in her element.

Katie’s love of people extends to her family, particularly her two children, husband and parents. She also enjoys jogging, watching and playing sports, and socializing over dinner and drinks with friends, which brings us to one of her other great passions: food – she loves to eat!

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Jared Scarbrough

VP, Engineering and Product

Jared Scarbrough

Jared is a passionate data advocate and accomplished product, engineering, and business leader with over 20 years of experience successfully delivering robust, scalable, and cost-effective solutions in the animal health care space. That's a lot of words to say he's built an entire career out of loving data and caring deeply about its appropriate use!

Before developing his passion for data, Jared was well-schooled in the art of obnoxiously annoying flute players, which is to say he studied trumpet in college. Not one to toot his own horn, he has since retired from bugling and now spends his free time rocking out on the drums. This is, of course, highly appreciated by his endlessly patient and understanding wife, two level-headed teenage offspring, howls-at-anything-that-moves dog, and two already high-strung and aging feline housemates.

Our Team: Sheri Gilmartin

Sheri Gilmartin

VP, Sales & Marketing

Sheri Gilmartin

With two and a half decades of experience behind her, Sheri is both a credentialed vet tech and a sales and marketing guru. She also happens to boast an incredible track record when it comes to building long-term relationships and industry-wide credibility. In short, Sheri's the best of all worlds and we feel pretty lucky to have her on board!

During business hours, you’ll find Sheri immersed in our marketing and business strategy while excelling in her role as VP of Sales & Marketing. Beyond VetSuccess, you’ll find her breaking a sweat with some physical activity, chilling to her favorite tunes, geeking out on Sci-Fi, or spending time with the six she holds dearest – namely her husband, two kids, and three fur babies.

Our Team: Sally Jackson

Sally Jackson

Director of National Accounts

Sally Jackson

Sally has been in the veterinary industry for over 30 years (she started when she was 10) and has been surrounded her whole life by creatures great and small. She grew up showing dogs, horses and rehabilitating wildlife. After college she worked as a large animal surgery technician at the Univ. of GA School of Veterinary Medicine and then jumped into the corporate world of veterinary pharmaceutical sales, consulting and practice data companies. Sally is determined to make data a GOOD 4 letter word!

Sally lives life full throttle and can be found dodging alligators (not very successfully) and wild pigs on her mountain bike or throwing a cast net to catch a delicious mess of GA shrimp for supper! She shares her island oasis with her Whippet, Gibson (named after her Dad's guitar), who loves chillin' on the beach, greeting tourists, and catching a frisbee.

Tony Semana

Tony Semana

Director of Data & Product Engineering

Tony Semana

Tony and VetSuccess go way back. In the early days, Tony wrote the code and lead the team that developed the first iteration of the VetSuccess platform. He has been in the software industry since 2000, starting as a Business Analyst, moving to Head of Project Delivery for OK Grow, and consulting for companies as an agile coach and trainer.

Tony loves a good challenge. He also loves teaching and helping people grow and achieve their goals. Not only has Tony mentored in software development boot camps, he’s also a Cucumber.io approved trainer for BDD and a certified Professional Scrum Master.

Sounds like he’s a ninja, right? Well get this, Tony has actually been teaching martial arts and self-defense for 14 years now. He and his wife Liz run a Karate school in Mississauga. They also have two kids together.

Will de la Guardia

Will de la Guardia

Director of Analytics

Will de la Guardia

Spanish native Will de la Guardia speaks several languages: Spanish, Catalan, English and Data. It’s the last on this list that landed him his role at VetSuccess. A data nerd at heart, Will gets a genuine thrill out of turning numbers into stories about people, their behaviours, their issues, and the larger trends they represent.

Accuracy and precision are key to the work Will does at VetSuccess. In fact, they’re key to pretty much all of the positions Will has held since graduating from University of Toronto with a Bachelor of Applied Science in Mechanical Engineering.

Data analyst, business analyst, environmental analyst – you don’t land jobs like these by being loosey goosey.

Team Members

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Agyapal Singh

Technical Support Specialist

Agyapal Singh

Agya is originally from India and, lucky for VetSuccess, what brought him to Canada was a passion for the ever-growing IT industry. While pursuing his bachelor's degree and working at renowned IT companies like Facebook, he gained a sense of satisfaction helping people with their technology issues. Recently, it was scientifically proven that Agya’s infectious smile alone can fix any IT problem.

Agya also loves to travel and record videos which naturally lead him to start his own YouTube channel. Beyond creating killer content, in his free time, you can find Agya gaming online with his Quad and reading motivational books. Plus, as VetSuccess’s #1 soccer fan, he never misses a single Manchester United game. A few things Agya absolutely cannot live without: music, food, his cat, work, and his Maa.

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Amanda Ranchigoda

Practice Data Specialist

Amanda Ranchigoda

Amanda has been passionate about animals from a very young age. As a young child, she dreamed of one day owning a horse. Unfortunately that never panned out, but her parents have plenty of stories about her needing to pet any dog or cat she encountered on family outings growing up. She has always been drawn to animals like a magnet!

Amanda has been working in the veterinary industry for over twenty years in a variety of roles: as a Registered Veterinary Technician, an Instructor in the Veterinary Assistant and Animal Care Programs at Seneca and Durham College, and more recently at VetSuccess as a Practice Data Specialist. She is always looking for new and exciting ways to expand her industry knowledge and appreciates a good challenge.

In her spare time, Amanda loves to travel to any beach destination for some rest and relaxation. Outside of travel, she loves seeing her favourite musicians in concert, is always on the hunt for a new mexican restaurant to visit with friends, and enjoys spending quality time with her two adorable nieces.

Our Team: Amber Barrett

Amber Barrett

Customer Support Specialist

Amber Barrett

Amber began her journey in Redlands, CA where she received her Veterinary Assisting license. She has 16 years of experience as a Veterinary Technician, working with large animals, small animals, pocket pets, and exotics.

Beyond her love for animals, Amber also has a passion for numbers. She went to Arkansas State University to get her Associates in Business and she interned at a CPA office before making her way to VetSuccess.

Amber shares her home in California with her husband Andy, two beautiful sons Micah and Ryder, and two dogs, Lenny a Boston Terrier and Midas a Pit Bull. Outside of work, Amber works with aggressive dogs to help them gain confidence and improve their behavior. She is also VetSuccess’ resident rockstar, having been a drummer in a band in her younger years. Her husband is also a singer - talk about a talented family!

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Amy Horwath

Practice Data Specialist

Amy Horwath

Amy's career started in aesthetics, but her passion and lifelong love of animals led to her transition into the veterinary industry. Amy has been working in the veterinary field for over 8 years and currently works at a small animal practice as Inventory Manager.

Amy jumped on board with VetSuccess while at home on her second maternity leave. It was the perfect opportunity to try something new while staying connected to the industry. The product knowledge gained through her role as a Practice Data Specialist has also been a great asset for her day-to-day role working at the clinic.

When not working, Amy is busy at home raising her 2 young daughters with her husband and keeping Cooper the golden retriever from getting into trouble.

Our Team: Anthea Mislan

Anthea Mislan

Senior Art Director

Anthea Mislan

Just when you think you know Anthea, you learn something that makes you think again. Yes, she’s an art director with a graphic design degree from OCAD University, and yes, she has a broad range of experience working in digital and traditional media, but her creative expression doesn’t end there.

Part introvert, part extrovert, Anthea lives and breathes creativity. Outside of work, you’ll find her knitting chunky scarves, scanning thrift stores for her next great find, or immersing herself in a wide variety of other crafty endeavors.

Whether she’s overseeing design at VetSuccess, or lost in recreational creation, you can always count on Anthea to bring the energy.

Our Team: Britni Prusa

Britni Prusa

Account Manager

Britni Prusa

Britni may not have dreamt of becoming an Account Manager as she was growing up, but as an animal lover who enjoys helping people, she certainly appears to have landed her dream job.

On a daily basis, Britni puts her Bachelor’s in Psychology to work while striving to get into customers’ minds and figuring out how to trigger that aha moment when they suddenly realize how our awesome products can help their veterinary practice!

Once the libero player for the University of Illinois Springfield’s volleyball team, Britni leads an active, outdoorsy kind of life that includes hiking, mountain biking and camping. When she’s not on the go, you’ll find her hanging out with friends and family, or relaxing in her country home, which sits on 11 acres.

She is the proud owner of two cats, Leroy and Charles, as well as two dogs, Louie, a 120-lb bloodhound/lab mix and Esme, a German shepherd mix that Britni is convinced is part Coyote.

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Coral Lawrence

Practice Data Specialist

Coral Lawrence

Coral has been a registered veterinary technician working in general practice since 2010, but she’s been in the veterinary industry since she was 17 years old! As you can imagine, she’s learned a lot about the industry, and is very excited to apply her knowledge to her work with VetSuccess. Coral has been mapping practice codes for a little over a year, and we are thrilled to have her on the team.

Coral lives in Ontario with her husband and two young children, a very handsome brown tabby cat, and an adorable armadillo lizard. When she’s not mapping practice codes, Coral and her family enjoy hiking and other outdoor adventures.

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Danielle Mills

Practice Data Specialist

Danielle Mills

Danielle has been working in the veterinary field for nearly 20 years, at both large specialty and emergency hospitals, as well as smaller day practices. She has held many positions, from Front Office and Laboratory Technician to Human Resources and Accounts Receivable. The one thing she has loved the most through all of her roles in the field is being around the pets. She never misses an opportunity to snuggle with a client's pet that needs a bit of comfort, or snap a fun photo with the many cute, exotic pets that cross her path.

When Danielle is not working in-practice or mapping for VetSuccess, she is wife to her hubby and mom to two boys. They have two dogs, Killian the chihuahua and Rocco the bull terrier, three cats named Ezra, Fiona, and Momma Cat, as well as a senior desert tortoise named Boris. Her family enjoys an active lifestyle and are usually out on bike rides, hikes, road trips, or at the beach.

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Dave Sullivan

Data Analyst

Dave Sullivan

Dave is officially the resident Renaissance Man at VetSuccess. His former jobs range from land surveyor to construction worker, valet to internet tech support. He's formally trained in computer animation but ultimately found his passion in statistics as a data analyst. Dave enjoys taking a messy data set and crafting it into a few simple, meaningful results.

Hailing originally from Chatham, Ontario, Dave now calls Toronto home. His hobbies include books, video games, board games, cycling, visiting museums, and exploring cathedrals.

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Dylan Searsy

Technical Support Specialist

Dylan Searsy

Even though he grew up overseas, Dylan hails from and currently lives in Texas, the Lone Star State. In college, he not only gained an arts degree but also a passion for technology. Dylan now puts that passion to good use, wrangling complex technical processes for VetSuccess clients. He’s known for speaking a few languages and has a gift for translating technical jargon into concepts people can actually understand.

Dylan shares his Texas home with his wife, his adorable daughter, one dog, and one cat. Like a true techie, he of course loves Star Wars. Dylan is also freakishly good at board games and thoroughly enjoys playing guitar and animals. When he’s not working, you can usually find him hanging out with his family and living his best dad life.

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Emily Ridgewell

Technical Support Specialist

Emily Ridgewell

Emily was born and raised in sunny Florida, which surely influenced her shining demeanor and propensity for helping people with the trickiest of technical support. She now uses her B.S. in Information Technology and a decade of experience to translate technical jargon into simple terms that we regular people can actually understand. Emily is also currently studying to get her master’s degree in cybersecurity management and policy.

Emily shares her home in Florida with her cinephile husband and two Shih Tzus, Peanut and Mr. Spock. As you might be able to tell by her dog’s name, Emily is a huge sci-fi nerd and would like to go on record as saying that Han totally shot first. In her spare time, Emily enjoys cooking, baking, puzzling, traveling, collecting fine cow art, and geeking out over NASA and SpaceX.

Our Team: Esther Fraser

Esther Fraser

Data Analyst

Esther Fraser

It should come as no surprise that Esther, a Data Analyst for VetSuccess, has a B.Sc in Math from Dalhousie University. What she does with that, however, is much closer to a fine arts degree. Esther absolutely loves getting a chunk of data and carving it into a useful and beautiful form. She not only makes sense of your data, she makes it sing.

Beyond her love for data, Esther is also a mighty good baker. Everything she makes it delicious and gluten-free, a must since her entire family has Celiac Disease. Not one to let anything get in her way, Esther played two seasons of hockey in Ireland with (but not for) the Irish Women's National Team.

She also learned to read Braille at her last job, transcribing textbooks into Braille for school boards across North America. Esther also sings in the Ottawa Brahms Choir, Ottawa's best/only non-audition classical choir. Most recently, she pierced her ears and now can't leave the house without buying a pair of earrings.

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Filip Pantovic

Data Analyst

Filip Pantovic

Filip is a big fan of continuous learning and he’s not afraid to change things up. That’s how he went from being a finance and banking masters graduate who worked for financial consulting companies, to working in various marketing positions in the Telco industry, to finally becoming a data analyst at VetSuccess.

What do all these positions have in common? The answer is simple: a love for data and the story behind it. Whether you’re trying to estimate the value of a company, understand how customers behave in order to provide supreme service, or assist veterinarians in helping animals thrive, every number has a story behind it waiting to be discovered and understood.

When not at his computer analyzing data, you can find Filip outside jogging, hiking, or having an easy walk with his family and friends in nature. He also enjoys reading books and watching movies, again showing his love for stories.

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Heather Cunningham

Practice Data Specialist

Heather Cunningham

Heather grew up in the Greater Toronto Area and was born with a love for all animals big and small. She has worked in almost every role possible in a veterinary clinic, including animal care, client service, RVT (primary care and specialty), management, inventory, and facilities maintenance as well. Heather has been applying her knowledge to mapping for VetSuccess for a couple of years.

Heather’s goals are to be a leader for her colleagues and to continue to help animals and people alike. When not working, she can be found organizing fundraising events, playing hockey, hanging out with her adorable mutt, “Tullamore Lou”, or going for a kayak. Lou has also learned to kayak and is a superb passenger, who also happens to look adorable in his life jacket.

Our Team: Jen Kowalski

Jen Kowalski

Business Analyst

Jen Kowalski

Every business needs a vision and every vision needs an exhaustive list of technical specs if it’s ever to become a reality. We’re talking copious nitty-gritty details that visionaries would rather not think about. Enter Jen.

With a background in engineering and a self-proclaimed obsession with minutia, Jen helps the VetSuccess team turn their ideas into robust, fluid and user-friendly products. And then there’s her “why not give it a shot?” attitude.

Outside of work, Jen’s willingness to try just about anything once has resulted in a diverse suite of hobbies that includes swing dancing, photography, axe-throwing, sewing, hiking, languages, baking, and yelling out the answers to Jeopardy questions. This talented individual is an asset to the VetSuccess team!

Our Team: Jessica Gelberg

Jessica Gelberg

Manager, People and Culture

Jessica Gelberg

Jessica Gelberg looks great in hats. A good thing, too, given how many she wears on any given day. From communications and event planning to information management and plenty in between, Jessica brings a breadth of experience to VetSuccess, along with a “can do” attitude that supports her team’s success.

Efficient and resourceful, Jessica’s skills are as diverse as her recreational interests. A keen traveler, avid reader and documentary enthusiast, she’s equally happy chilling out at home with her husband and Kitty-kitty, their very expressive…you guessed it … cat.

Our Team: Josephine Wynn

Josephine Wynn

Marketing Manager

Josephine Wynn

Josephine, more affectionately known as Jose, is famous at VetSuccess for two things: her dedication to pets and the veterinary industry and her love for the color pink. Jose’s first job out of high school was at a large veterinary practice in Ohio. She learned how veterinary teams serve their patients and she became intimately familiar with the challenges unique to practices.

From there, Jose’s career focused on working with veterinary technology solutions as a veterinary practice management software trainer, support specialist, project manager, and marketing specialist. She is passionate about partnering with practices to help improve efficiency and profitability which is what brought her to VetSuccess and exactly why she thrives here.

Jose loves to recharge with family time and is kept quite busy with her husband, three kiddos, two dogs, and three cats at home. When she’s not doting on her littles, she can be found bing-watching period dramas and documentaries, spending quality time with her closest friends, and enjoying some sushi.

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Josiane Frigon

Practice Data Specialist

Josiane Frigon

Josiane is from Sherbrooke, Québec and has been living in Toronto for 15 years. She’s been working as a Registered Veterinary Technician at a Veterinary Emergency Clinic since moving here. When not working at the clinic, she’s organizing hospital codes for VetSuccess, and we are lucky to have her.

Outside of work, Josiane loves baking. She also does a lot of yoga, hiking, and biking around the city. She has 5 nephews, 2 nieces, and is the aunt that laughs with them when they misbehave.

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Joyce Nefulda

Technical Business Analyst

Joyce Nefulda

Joyce was born in the Philippines and lived in Dubai for 4 years before immigrating to Canada. She’s a world traveler with a passion for food and an unlived dream of being a professional eater. Prior to VetSuccess, Joyce worked in the health care field as a dental hygienist. Since her entire family is in the technology field as software engineers and designers, it was only a matter of time before she recognized her true calling in technology.

Joyce loves that technology is always changing, improving, innovating, and making our lives better. She uses her computer programming training and passion for learning to help businesses thrive. Joyce is excited to put her technical skills to use on the business and product side here at VetSuccess. And we’re beyond glad to have her on board.

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Kate Zirkle

Marketing Manager

Kate Zirkle

Kate received a bachelor’s degree in advertising, with minors in marketing and psychology, from Kent State University. Her career has focused on marketing for companies like Cleveland.com and Embrace Pet Insurance, with the bulk of her experience residing in the animal health and veterinary industry.

Kate considers herself a lifelong learner and makes personal development a priority in her life while also remembering to laugh and have fun along the way. She shares her home in Cleveland, Ohio with her wonderful wife and a menagerie of animals. Beyond their own fur babies, they also foster cats and kittens and are passionate about animal rescue.

When not working, you can usually find Kate kayaking, traveling, writing, or curled up with a good book. She is firmly planted on Team Audiobooks = Reading and welcomes you to fight her on that.

Katie Sorrell

Katie Sorrell

Manager, Operations and Client Success

Katie Sorrell

Originally from Nova Scotia, Katie moved to Toronto to complete her undergraduate degree in art and art history. During that time, she took a part-time job as a kennel attendant and never looked back. Over the next decade, Katie worked tirelessly in almost every role a veterinary clinic has to offer. From client communication to inventory management, from cat wrangling to hamster anesthesia, Katie's varied experience in the veterinary world is certainly an asset.

In addition to finding her true calling in the veterinary world, Katie has stayed true to her artistic roots: she ran a small business selling her handmade designs and has widely exhibited her work across Ontario.

Katie one day dreams of owning a small hobby farm, with a wide assortment of animals. She told her partner on their first date "I love waterfowl!" ... and he stuck around! For now, they live together with their retired racing greyhound Wellington, and Chyna, the best cat in the world.

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Katrina Miller

Practice Data Specialist

Katrina Miller

Katrina was born an animal lover as she grew up on a sheep and beef cattle farm. She now lives on a hobby farm with miniature horses, pygmy goats, kune kune pigs, and a variety of birds such as chickens, peacocks, and quail. Katrina is always surrounded by her pack of animals in the house with 3 dogs, a corn snake, a parrotlet, and her spoiled Devon Rex kitty named Princess Mia, who is always thrilled to keep her company while doing some mapping for VetSuccess.

Katrina graduated from the Georgian College Veterinary Technician program with honours in 2014, and became a Registered Veterinary Technician shortly after. She has been working as an RVT at a very busy small animal hospital ever since. Katrina also works casually for the Ontario Rabies Response Program.

Her other passion besides animals, is travelling around the world. Katrina likes to live on the wild side during her travels and has eaten bugs in SouthEast Asia, climbed an active volcano in Guatemala, hung over the edge of Victoria Falls in Zambia, and skydived in Australia. She is always planning her next adventure!

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Liz Brown

Key Account Manager

Liz Brown

Liz is a proud “lifer” in the vet industry. Growing up on a midwest farm set the roots for a kinship with animals that has translated through her career. Liz took her B.S. in Animal Health Technology and applied it diversely in veterinary medicine from clinical days as a vet tech, non-profit work for an animal rescue, and most recently pharmaceutical sales. Liz is thrilled for the opportunity at VetSuccess to help others grow the business side of veterinary medicine.

Now in the Pacific Northwest, Liz and her husband keep themselves busy on a small hobby farm with an assortment of animals- llamas, alpaca, goats, a steer, pigs, chickens, etc…..it’s quite a collection. She also enjoys not cooking, hiking, yoga, travel, live music, and most of all, relaxing at home under a pile of terriers.

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Maria Gil-Rodriguez

Data Analyst

Maria Gil-Rodriguez

Maria hails all the way from Madrid, Spain. She’s in her happy place when she gets to turn a complex idea into something easy and fun. Maria’s love for learning drove her to complete an Engineering degree and a Ph.D. and develop a career in Academia.

But lucky for VetSuccess and our customers, data and coding have always been Maria’s passions. When she moved to Oregon with her family, she decided to pursue a career in Data Science and Analytics and found her true calling.

Maria is also the mom of two boys and is thrilled to have recently adopted a kitten. She loves hiking, camping, cooking, baking, and even belly dancing. Maria is a joy to be around and adds much warmth to the VetSuccess team.

Our Team: Marina Lazic

Marina Lazic

Data Analyst

Marina Lazic

How do you combine an analytical mind with a passion for travel? Just ask Marina. She completed her masters in Information Systems in Lund, Sweden, after getting her undergrad in Belgrade, Serbia, and prior to joining VetSuccess in Canada.

Before she began mining data for insights at VetSuccess, Marina worked in the data analysis/reporting field in Telco. Just as her love for data has no boundaries, neither does her love for travel, which has taken her from Portugal and Iceland to Tanzania, Thailand and beyond.

Along the way, Marina has collected dozens of fridge magnets and come to appreciate foods from many different cultures. Still, none compare to a spoonful of Nutella eaten straight from the jar. That’s just one of her guilty pleasures. Another? Watching Love Actually over and over again!

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Milica Djorovic

Data Analyst

Milica Djorovic

Milica has always been into stories. She grew up reading books, watching movies, and listening to music with at least one cat on her lap. For years she told stories as a dancer and choreographer, so when she entered the world of business it was only natural for analytics and data storytelling to find her. During her career in the telco industry, she helped shape strategies, assisted directors make data-driven decisions, and initiated new ways of utilizing data.

Having friends who are veterinarians, she's always had enormous respect for their passion and she’s thrilled to use her skills to help the veterinary industry get the most out of data. In her free time, you can find her chilling by one of the Belgrade rivers, dancing around the house, and obsessively watching funny animal videos.

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Paul Draper

Data Analyst

Paul Draper

With undergraduate degrees in math and psychology, Paul is both a logical and deep thinker. Additionally, his Master’s in Computational Science is further proof of his love for statistics, data, and computers. Prior to landing a spot on the data team at VetSuccess, Paul worked in the biotech field crunching numbers.

When he’s not doing math and coding at work, Paul is (yep, you guessed it) doing math and coding for fun. He also enjoys hiking and classical guitar. Fingers crossed he’ll close out our next Zoom meeting with a guitar solo.

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Peter Francis

Data Analyst

Peter Francis

Having studied anthropology, psychology, and game design, Peter is no stranger to how statistics can tell human stories. Before VetSuccess, he tried his hand at government research, editorial writing, and campus radio - so he's eager to try anything and see problems from any angle.

When he's not playing with numbers, Peter can be found bouldering, cooking, writing music, or board gaming. His greatest weakness? Nature documentaries. The prey needs to live, but the predator needs to eat! Gives him an existential crisis every time.

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Raul Morales Delgado

Technical Business Analyst

Raul Morales Delgado

Raul was born in Lima, Peru, and is a proud native Spanish speaker. He completed his undergrad in Mechanical Engineering and later a Diploma in Maintenance and Reliability, both in Peru. After working for almost four years in the oil industry, handling data analytics for maintenance management, Raul then moved to Toronto in 2016 to pursue a Master of Engineering in Mechanical Engineering (with an emphasis in Sustainable Energy) at the University of Toronto. There’s a special place in his heart for Thermodynamics in general.

Raul’s research in cleaner wood combustion took him to the world of programming and machine learning. After this, he pursued a Diploma in Data Science and eventually made his way to VetSuccess. Raul’s current professional areas of interest are MLOps (the intersection of Machine Learning and DevOps) and Data Engineering. He’s a firm believer in doing work that has a positive social impact and that open software is one of the keys for knowledge democratization.

Raul has always had cats and dogs in his life, but he is a cat person without a doubt. He loves his current cat, Simba, and is waiting on official confirmation that he is in fact the best cat in the world. Raul’s current hobbies include, but are not limited to, mechanical keyboards, most things Star Wars, video games, and board games.

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Rochelle Quinn

Data Analyst

Rochelle Quinn

Not only is Rochelle a skilled data analyst at VetSuccess, she’s also a key competitor in our office games and activities. She’s putting her BSc in Mathematics & Statistics from McMaster University to good use problem solving for clients and dominating team challenges.

Rochelle has excelled in a wide range of industries from Neuroscience Not-for-Profits to the Broadcast Industry. She focused on several flagship data products to optimize client campaigns and the psychographic data that tells stories about people and their neighborhoods. Rochelle’s problem child and first cat, Olive, was rescued from an extreme hoarding situation, and caring for her piqued Rochelle’s interest in the veterinary industry landing her at VetSuccess.

Rochelle's hobbies range from embroidery to jumping off mountains, and her absolute favorite mode of transportation is her kick scooter. An avid fan of time travel movies, she loves receiving suggestions on what to watch next.

Our Team: Sarah Susut

Sarah Susut

Product Manager

Sarah Susut

Sarah grew up in beautiful Hawaii and Victoria surrounded by the ocean. And then she moved to Toronto. Yep, smack in the middle of a continent. Having managed veterinary practices, Sarah fluently speaks practice manager and has a knack for fishing out the stories behind a practice’s data. What a delightful way to merge her lifelong love of animals and her childhood desire to be the next Sherlock Holmes. Sarah works on the VetSuccess Product team and enjoys creating solutions that help make day-to-day life easier and more fulfilling for veterinary professionals. Bonus fact: Sarah is also a singer and a vocal coach! She can actually teach you to sing. If you want to ask her about that or maybe how to use data to measure your veterinary practice’s performance, send her an email.

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Shannon Leeper

Accounting Coordinator

Shannon Leeper

Shannon was born and raised in a small city in Ontario, Canada and has considered herself a life-long animal lover. She is a graduate of Laurentian University and obtained a Bachelor of Business Administration Honours Degree. She is also a Certified Human Resources Professional, as well as a Certified Specialist in Digital HR, Talent Acquisition, and People Analytics. Shannon is currently completing a Post-Graduate Certificate Program in Accounting through York University. She brings past experience in the legal industry and the data-driven marketing industry in various operational roles.

When Shannon is not working for both VetSuccess and Vet2Pet as Accounting Coordinator, you can find her working on her passion of continued learning and professional development. She also enjoys staying healthy through fitness programs and fun workouts and reading as many books as time will allow.

Fun Fact: Shannon used to be a Talent Manager in the film and television industry and is a HUGE fan of movies and music. If you need to know the name of an actor, movie, or musician, you can probably just ask her!

Our Team: Shawna Abrahamson

Shawna Abrahamson

Account Manager

Shawna Abrahamson

There’s no doubt about it. If you want to be a great account manager, you need to be a people-person, and Shawna’s definitely that! Inspired by her interest in human society, Shawna graduated with a Bachelors in Sociology from the University of Western Ontario. After that, she completed a one-year post-grad in Human Resources Management before entering the HR field in Toronto.

As passionate about taking on new challenges as she is about relationship building, she later (much to our delight) accepted a frontline position at VetSuccess, where her strong organizational skills, attention to detail, friendly disposition, and here-to-help attitude are a great asset to clients and team-members alike.

Work aside, Shawna enjoys quality time with her husband, friends and family, as well as cooking, travelling, and, last but not least, reading – because everyone needs a little downtime!

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Sidhant Guliani

Data Analyst

Sidhant Guliani

Sidhant was born and raised in Delhi, India. He was drawn to Canada and relocated there in 2015. Sidhant graduated with a bachelor’s degree in engineering from India and a master’s degree in physics—specifically astrophysics—from The University of British Columbia.

Before Joining Vetsuccess, Sidhant worked on analyzing data from yep, you guessed it, telescopes. He worked on interesting projects where he had to program machines to think like humans, no small feat.

In his spare time, Sidhant enjoys stargazing, running, biking, camping, hiking, and reading.

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Sofia Wright

Data Analyst

Sofia Wright

Sofia never met a puzzle that she didn't like - word puzzles, logic puzzles, jigsaw puzzles. And she brings that same love for a challenge to her work solving problems with data. Before VetSuccess, Sofia honed her problem-solving skills tutoring math and providing data analysis in the travel industry.

Outside of work, Sofia pursues more artistic (but not less nerdy) interests. She loves comics and cartoons, and on occasion sews cosplay of her favorite characters which she wears to conventions.

Sofia currently lives with five cats and a dog.

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Tatyana Ni

Technical Business Analyst

Tatyana Ni

Здравствуй! That’s Russian for Hello! We know that because one of Tatyana’s many talents is speaking Russian. Tatyana is Korean and hails from Kazakhstan, although she came to Canada to study math and statistics at the University of Toronto Mississauga. Prior to VetSuccess, she worked at a market research company handling data processing and report generation which solidified her interest in working with data. To advance her technical skills and learn how to tell a story with data, Tatyana also gained a diploma in data science.

After work hours, you can usually find Tatyana engaged in some sort of sport. She did boxing in the past and also played tennis but lately has been really into hot yoga. When itching for an adventure, Tatyana loves going on a road trip, but when she’s looking to relax, jigsaw puzzles call her name. VetSuccess is lucky to have this renaissance woman on our team!

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Thamarai Arulappan

Technical Support Specialist

Thamarai Arulappan

Thamarai was born and raised in India. She completed her Bachelors degree in Electronics and Communication Engineering and pursued her Masters in Canada. Her strength for simplifying big concepts into bite-sized points paved the way to work in customer-facing roles, bridging the gap between people and technology.

Her curiosity and joy of solving problems along with four years of expertise landed her at VetSuccess. When Thamarai isn’t working, she is busy finding plastic-free products and zero-waste alternatives, solving puzzles, and playing badminton at her local park.

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Careers at VetSuccess


At VetSuccess, we’re proud to have earned our reputation as industry-leading analytics experts. Our culture is driven by respect, transparency, and collaboration. It's a place where great things happen, all while working alongside people we enjoy and admire.

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